{"id":22549,"date":"2019-08-15T06:14:09","date_gmt":"2019-08-15T04:14:09","guid":{"rendered":"https:\/\/www.seaoo.com\/blog\/?p=22549"},"modified":"2020-01-09T13:52:16","modified_gmt":"2020-01-09T12:52:16","slug":"e-commerce-a-transport-zaleznosc-na-plus","status":"publish","type":null,"link":"https:\/\/www.seaoo.com\/blog\/e-commerce-a-transport-zaleznosc-na-plus\/","title":{"rendered":"E-commerce a transport \u2013 zale\u017cno\u015b\u0107 na plus!"},"content":{"rendered":"

Wp\u0142yw rozwoju technologii i internetu ma ogromne znaczenie w transporcie. Rynek e-commerce w Polsce znacz\u0105co si\u0119 rozrasta i daje szans\u0119 na kolejne inwestycje w logistyce, spedycji i przewozie towar\u00f3w. Jak wygl\u0105da handel internetowy w Polsce oraz jakie daje mo\u017cliwo\u015bci w transporcie?<\/p>\n

<\/p>\n

E-commerce rozwija si\u0119 od wielu lat, ale ostatnie przynios\u0142y wielki i dynamiczny skok. Wzrasta nie tylko liczba odbiorc\u00f3w, ale te\u017c jako\u015b\u0107 us\u0142ug i szybko\u015b\u0107 dostarczania towar\u00f3w. Niebagatelne znaczenie ma tu oczywi\u015bcie rozwijaj\u0105cy si\u0119 transport.<\/p>\n

Polski e-commerce szans\u0105 dla bran\u017cy!<\/h2>\n

Handel internetowy to jeden z najpopularniejszych kierunk\u00f3w dzia\u0142a\u0144 inwestycyjnych<\/a> w Polsce. Sp\u00f3jrzmy na dane, kt\u00f3re to potwierdzaj\u0105. W ostatnich latach warto\u015b\u0107 e-commerce w kraju wynios\u0142a a\u017c 50 miliard\u00f3w z\u0142otych. W przysz\u0142o\u015bci te dane mog\u0105 by\u0107 jeszcze bardziej kolosalne \u2013 m\u00f3wi si\u0119 o wzro\u015bcie o ponad 30 miliard\u00f3w i przekroczeniu bariery magicznej 80.<\/p>\n

E-commerce zabiera te\u017c znaczny obszar inwestycyjny w rzeczywistym \u015bwiecie. Okazuje si\u0119, \u017ce magazyny handlu elektronicznego zajmuj\u0105 ju\u017c 4 miliony kilometr\u00f3w kwadratowych. Sk\u0142adaj\u0105 si\u0119 na to zar\u00f3wno inwestycje najwi\u0119kszych firm na \u015bwiecie, jak i ma\u0142ych graczy. Warto wspomnie\u0107, \u017ce Polacy stanowi\u0105 czo\u0142\u00f3wk\u0119 je\u017celi chodzi o e-commerce w Unii Europejskiej.<\/p>\n

Najwi\u0119cej magazyn\u00f3w rynkowych znajduje si\u0119 w wojew\u00f3dztwach \u0142\u00f3dzkim, dolno\u015bl\u0105skim i \u015bl\u0105skim. Takie lokowanie swoich produkt\u00f3w nie jest przypadkiem. Kolosalne znaczenie ma dla rynku oczywi\u015bcie transport i jego mo\u017cliwo\u015bci.<\/p>\n

Transport rozwija e-handel i odwrotnie<\/h2>\n

Powy\u017csze magazyny znajduj\u0105 si\u0119 w cz\u0119\u015bciach kraju, kt\u00f3re s\u0105 dobrze usytuowane transportowo. Mieszcz\u0105 si\u0119 zar\u00f3wno blisko najwi\u0119kszych w Polsce lotnisk, jak i \u015bwietnie przygotowanych dr\u00f3g (np. autostrada A1 czy autostrada A2). Dodatkowo pozwalaj\u0105 na szybki dost\u0119p do port\u00f3w (w\u0142a\u015bnie przez komunikacj\u0119 drogow\u0105) czy stolicy.<\/p>\n

T\u0119 drog\u0119 nale\u017cy rozwija\u0107 bo e-commerce to szansa zar\u00f3wno dla handlu drobnic\u0105 jak i wymiany hurtowej. Si\u0142\u0119 bran\u017cy pokazuje fakt, \u017ce magazyny dla handlu internetowego zajmuj\u0105 ju\u017c trzykrotnie wi\u0119cej miejsca ni\u017c dla firm dzia\u0142aj\u0105cych w bran\u017cy tradycyjnej. W e-commerce wchodz\u0105 te\u017c du\u017ce sieci handlowe.<\/p>\n

Co jest kluczowe w dalszej ekspansji bran\u017cy? Automatyzacja<\/a> magazynowania produkt\u00f3w, szybki i mniej kosztowny transport, otwarcie nowych centr\u00f3w dystrybucji oraz mo\u017cliwo\u015bci handlowe z kolejnymi rynkami na \u015bwiecie. Bran\u017ca transportowa znacznie wp\u0142ywa wi\u0119c na krajowy e-commerce. Co jednak znacz\u0105ce, tylko rozwijanie handlu internetowego pozwoli pcha\u0107 rynek transportu.<\/p>\n

To w\u0142a\u015bnie on jest g\u0142\u00f3wnym klientem przewoz\u00f3w towarowych (szczeg\u00f3lnie drobnicy). Na nim opiera si\u0119 te\u017c przew\u00f3z towar\u00f3w z kraj\u00f3w azjatyckich. Je\u017celi badania potrzeb rynku i zale\u017cno\u015bci od transportu zostan\u0105 przekute w praktyk\u0119, to za kilka lat Polska mo\u017ce zosta\u0107 \u015bwiatow\u0105 pot\u0119g\u0105 handlu internetowego i przy okazji znacznie rozwin\u0105\u0107 transport \u2013 z ka\u017cdego sektora dzia\u0142alno\u015bci!<\/p>\n","protected":false},"excerpt":{"rendered":"

Wp\u0142yw rozwoju technologii i internetu ma ogromne znaczenie w transporcie. Rynek e-commerce w Polsce znacz\u0105co si\u0119 rozrasta i daje szans\u0119 na kolejne inwestycje w logistyce, spedycji i przewozie towar\u00f3w. Jak wygl\u0105da handel internetowy w Polsce oraz jakie daje mo\u017cliwo\u015bci w transporcie?<\/p>\n","protected":false},"author":9,"featured_media":22572,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"footnotes":""},"categories":[2,1943,149],"tags":[3109,82,6324,6274,33],"class_list":["post-22549","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-handel-zagraniczny","category-statystyki","category-z-kraju","tag-e-commerce","tag-handel","tag-internet","tag-rynek","tag-transport-2"],"_wp_page_template":null,"_publicize_pending":null,"publicize_twitter_user":null,"_wpas_done_4647298":null,"_publicize_done_external":null,"_wpas_skip_4647132":null,"_wpas_skip_4647298":null,"_wp_attached_file":null,"_wp_attachment_metadata":null,"publicize_facebook_url":null,"publicize_twitter_url":null,"_wpas_mess":null,"_wpas_done_4647132":null,"_menu_item_type":null,"_menu_item_menu_item_parent":null,"_menu_item_object_id":null,"_menu_item_object":null,"_menu_item_target":null,"_menu_item_classes":null,"_menu_item_xfn":null,"_menu_item_url":null,"_ht_post_sidebar":null,"_ht_post_view_single":null,"_ht_pf_gallery_post_title":null,"_ht_pf_gallery_post_excerpt":null,"_ht_pf_image_post_title":null,"_ht_pf_image_post_excerpt":null,"_ht_pf_video_post_title":null,"_ht_pf_video_post_excerpt":null,"_ht_pf_audio_post_title":null,"_ht_pf_audio_post_excerpt":null,"_ht_pf_quote_post_title":null,"_ht_pf_quote_post_excerpt":null,"_ht_pf_link_post_title":null,"_ht_pf_link_post_excerpt":null,"_ht_pf_status_post_title":null,"_ht_pf_status_post_excerpt":null,"_ht_pf_chat_post_title":null,"_ht_pf_chat_post_excerpt":null,"_thumbnail_id":"22572","_ht_page_sidebar":null,"_yoast_wpseo_metadesc":"Rynek e-commerce znacznie si\u0119 rozwija i wp\u0142ywa to pozytywnie na bran\u017c\u0119 transportu. 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